Tuesday, September 14, 2010

Bif Bang Pow! Honors Chicken Magnate Hurley - Make That Hugo - Reyes

Today marks the release of Hurley, the latest album by Weezer, which features Jorge Garcia’s smiling face on the cover. I was thinking about that when my brother suddenly veered from his traditional birthday dinner plans last night, suggesting we go to Outback Steakhouse instead of Red Lobster. There’s a goofy moment in the two-hour premiere of LOST’s sixth season in which we overhear the Sideways version of Hurley, owner of the Mr. Cluck’s Chicken Franchise, agitatedly discussing the possibility of litigation involving his new Australia-inspired chicken meals, with the implication that Outback isn’t too pleased with his new ad campaign. We don’t get to actually see the ad campaign on the show, but we hear it referenced and see him in costume in posters around the restaurant, so now I can’t help linking Hurley with the Outback. Apparently neither could whoever designed the Hurley bobblehead from Bif Bang Pow!

After I bought the Ben bobblehead released last year and the Richard, Daniel and Dr. Chang bobbleheads released this year, I hoped that more would follow, so I was glad to catch wind of the new series, of which Hurley is the last. However, I was a bit perplexed by his appearance. Hurley is one of the most iconic characters in LOST, but it’s not because of his Chicken Shack. It seems a little odd to model him after his Sideways incarnation, especially when the commercial this bobblehead references only aired at the 2009 San Diego Comic-Con. Granted, anyone who’s a big enough fan to buy this bobblehead has probably already watched the ad on Youtube, but this certainly isn’t Hurley as we usually saw him.

What’s more, as Garcia himself pointed out on his blog months ago, no one ever refers to Mr. Reyes as Hurley, including himself. In his life as a placid fried chicken magnate, Hurley is always “Hugo,” so it seems that the name on the front of the base should read “Hugo Reyes” instead of “Hurley Reyes”. Still, LOST is a television show about a group of people who crash on an Island en route from Sydney, so depicting Hurley in his Outback garb is a nice way to nod at that continent’s importance to the show.

Like the other LOST bobbleheads, Hurley is about seven inches tall from the top of his head to the bottom of the base. Unlike the others, however, Hurley wears a hat, which adds a couple of inches to his height. In terms of girth, owning a fried chicken franchise seems to have worked wonders for his figure; he’s robust but far trimmer than either of his action figure counterparts.

Hurley stands on a square black base with his name on the front and “LOST” on the back, both in white. The top of the base features a black and white checkered pattern, though oddly, the pattern is sustained in the back four rows but not in the front one. The front portion of the top of the base also features a red banner of sorts that has a picture of the Mr. Cluck’s smiling chicken head on the left and the words “Mr. CLUCK’S CHICKEN SHACK” on the right. A similar chicken head that faces the opposite direction appears on the pocket of Hurley’s shirt. Of course, I’m sure he would be happier not to end up on someone’s plate, but humane Hugo does go out of his way to say that Mr. Cluck’s uses free-range chickens. This was the chicken I thought would be gracing the “free” keychain that ABC used to lure me into purchasing my bobblehead from the official LOST store; alas, what I got was a scary-looking naked rubber chicken that appears to be an egg-laying zombie rooster. But I digress...

Hurley is quite dapper all dressed for an Outback adventure. He looks like he conquered the walkabout John Locke intended to take and is now a master of his own destiny. “On a recent vacation to Australia, I had a dream while camping under the stars of the Outback,” he says on that obscure commercial. “A dream... of chicken.” Well, we all have different dreams, I suppose. At least the new meals are healthier (roasted instead of fried), and he uses the profits from his franchise to fund numerous charitable causes. While the smile on his face would not be expansive enough to earn bobblehead Hurley a spot on the cover of Weezer’s new album, it’s clear that he’s content.

Hurley wears mid-tone brown boots, grayish khaki pants and a dark brown button-up shirt that matches his Outback hat, which has a wide brim and a mid-tone brown strap with white stripes. His hair is thick, wavy and not quite shoulder length, and he has a thin mustache and a short but extensive beard that covers the lower portion of his face and extends to the area of his ears, which are invisible behind his hair. His left arm rests at his side, holding a boomerang, while his right is bent as he clings to the didgeridoo slung over his shoulder with some thick rope. I have serious doubts as to whether good ol’ fun-time Hurley would have the dexterity to properly use either of these, but Sideways Hurley isn’t nearly so bumbling, so maybe he managed to get the knack. More likely, he just thought they looked cool... and they do!

The brim of the hat is handy because all you need to do is tap it, and Hurley’s head will begin to bobble. Because of that hat, he’s the tallest bobblehead in the collection, and I don’t see that distinction being threatened anytime soon, since headgear of any kind showed up very rarely on LOST. While I get the impression that Bif Bang Pow! intends for the line to continue, I haven’t heard any word on what characters might be next, but I’m very glad that Hurley got the bobblehead treatment. Or at least Hugo did.

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